Pablo is a Brazilian born and London settled multidisciplinary creative with roots in the early days of the internet. His colourful work path includes making websites and innovation work for Nike at R/GA in New York and writing traditional and integrated advertising in places like BBH and Wieden+Kennedy in London.
He believes agencies should be a great melting pot of cultures and a breeding grounds for multidisciplinary creativity. Creativity which when allied with technology can change the fate of brands.
He also strives for creating work that has a positive impact on people's lives. He believe's that by moving people is how you move brands. He was won every relevant award in the industry and judged most of them.
Pablo currently serves as the Executive Creative Director of Possible London where he is overseeing the creative transformation of the agency.